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Pricing for Profit: Solid Business Techniques for a Profitable Photography Studio, by Bryan Caporicci
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Photography is enjoyed by people world-wide and can be a very fulfilling and enjoyable hobby. There are many who transform this hobby into their career, and so a photography business is born. Unfortunately, because these businesses begin with the love of photography, as opposed to strong business principles, they are often met with challenges right from the start. There are an unlimited number of books on the topics of photography and business, however we were unable to find a book that clearly outlines a step-by-step process to pricing photography services and products. In addition, no book under our scrutiny actually spelled out how to plan and organize your photography business volume. We designed this book for photographers who are both just starting out, and for photographers who have been in business for years. This book is not full of promises or “get rich quick” schemes, it is a practical guide to realistic pricing that is necessary to make a comfortable living as a professional photographer.
- Sales Rank: #1806886 in Books
- Published on: 2012-01-27
- Dimensions: 8.50" h x .19" w x 5.50" l,
- Binding: Paperback
- 78 pages
Most helpful customer reviews
2 of 2 people found the following review helpful.
Pricing for Profit
By Pamela Koudijs
Pricing for Profit was informative, useful and enlightening. As a photographer, you are striving to take as many photos as possible, trying to showcase what you can do with a camera. Little thought is given to the business end of your endeavours. Robert and Bryan have put together an easy to use template to help you make your passion profitable.
To have these two talented photographers as my mentors is a gift... I highly recommend this to anyone contemplating taking their business to the next level. I know I will be using it.
Regards,
Pamela Koudijs
Photography by Pamela
1 of 1 people found the following review helpful.
Learned a lot!!
By Bri
There are few business books out there that directly apply to Photographers. The step by step process that is outlined, is easy to follow and will point you in the right direction. Before I read Pricing for Profit, I didn't really have an idea what to base my prices on (other than cost of materials). The book explains how to figure out your pricing, and the need to price it with a number of things in mind in order to make a profit. I'm not the most knowledgeable when it comes to business plans and techniques. After reading Pricing for Profit, I feel well equipped to make my business a success!
Bri
Brianna Z Photography
0 of 0 people found the following review helpful.
The seller was very cooperative and nice in her return emails
By Stephanie N
This book was only eleven pages long not worth $30. Have to return it. The seller was very cooperative and nice in her return emails.
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